Single post

Online Reputation Management Strategy Doubles Revenue to Businesses

Reputation management can be a difficult issue to tackle. Fortunately, there are a few steps that you can take to avoid issues with your clients and your online presence.

  1. Release interesting content. If customers learn something new when they search for your name, they are more likely to have confidence in your business.  If they enjoy their experience of researching your company, they will perceive your company as enjoyable to do business with. This will make them more likely to buy in the first place, and also will make them more likely to buy from you again.
  1. Talk on social networks. Customers enjoy seeing you interact with people in real time. By updating your Twitter feed and your Facebook page, you can promote the idea that your business is interesting and exciting, while letting customers know that you are open to new ideas and willing to listen to feedback.
  1. Have a damage control plan. It is one of the hard facts of business that negative reviews happen. You cannot control the content of websites that post reviews, but you can demonstrate to other customers that you are committed to customer service by addressing public remarks. Sometimes a simple “I am sorry that you had a frustrating experience with us. We have sent you a personal email and are eager to rectify this situation” can go far to reassure other customers that you are not a scam.

For expert reputation management, SEO and other reputation services, visit